Large handbill of specimens, one side with seventeen copperplate and zincographic engravings, the other with twelve letterheads under the heading 'Series A. PIerced Designs Engraved in Copperplate Style, at 1/20th of the Cost.'

W. A. Day, printer, of 25 South John Street, Liverpool. [Victorian printing; zincography]
Publication details: 
Liverpool: W. A. Day, 25 South John Street. Undated [1880s?].
SKU: 18713

A scarce piece of Liverpool printing ephemera. Dimensions approximately 63 x 51 cm. Both sides printed in light blue. Text and illustrations complete. In need of expert cleaning and repair: grubby and stained, with chipping to extremities and some closed tears. At the head of the one side is the masthead of 'The Employment Exchange | Edited by Charles H. Megson' ('The only recognized medium for speedy Employment. Absolutely without rival.') with illustrations of figures at work. Among the other engravings on that side, surrounding a central printed message from Day, are four buildings (including Allinson's department store), two portraits, a church organ, a bouquet of flowers, three printing presses, and a football bearing the design of the National Sporting Goods Company, Liverpool. Several carry captions relating to price (e.g. 'Any View from Photo, same size, quality and style, 35/-; cheaper than Zinography.'). The examples on the other side, again surrounding a printed message by Day, are of 'The very Latest & Most Useful Novelty, specially made for Note & Letter Headings also Invoice & Memorandum Forms.' At the foot of the page is a list of seven 'Advantages' of using these headings. All twelve captioned (e.g. 'Price for pierced electro, mounted on Baywood, 4/6 | This electro is fitted up with Type to illustrate the effect.'). There do not appear to be any items ascribed to Day on COPAC.